Job Description
Head, Audience InsightsAustralia's largest public museum organisation is seeking a Head of Audience Insights at Museums Victoria.ABOUT MUSEUMS VICTORIA:Museums Victoria cares for the State scientific and cultural collections, providing visitor access, activities and events at five distinct venues: Melbourne Museum, Immigration Museum, Scienceworks, IMAX Cinema and world heritage listed Royal Exhibition Building.To learn more about Museums Victoria, please visitABOUT THE POSITION:The purpose of this position is to provide pertinent insights gained from research and customer-facing business systems to build organisational knowledge of audiences and inform operational and planning decision-making at all levels of the Museums Victoria.Some of the key duties include:Develop and effectively implement an annual Audience Research and Evaluation Study Plan across the organisation that informs tactical and strategic decision making;Provide rich and deep insights about all audiences and work with others to develop engagement strategies and plans to increase reach and impact;Manage the effective and efficient operations and further development of the Customer Relationship Management Business System across the organisation;Strongly advocate audience needs for meaningful engagement, challenging perceptions about audience motivations, attitudes and behaviour to ensure that audiences are at the forefront of decision making;Strongly advocate for the integration of relevant business systems that build a single view of the customer;Manage collaborative partnerships with external organisations that support Museum Victoria's activities including conducting research and presenting research findings;The successful applicant will have:Extensive experience in the successful delivery of complex and multi-faceted audience research, market research or evaluation studies in a cultural setting;Extensive experience of effective operations of customer centric business systems that deliver understanding and improvements to customer touchpoints and relationships;High level analytical and interpretative skills that deliver significant and valuable insights from data produced from research and multiple business systems that support strategic and tactical initiatives;Extensive experience in data management and data visualization;Superior writing, verbal and presentation skills and demonstrated experience in delivering insights to all levels of an organisation;OTHER INFORMATIONThis is a Full Time, ongoing role. The salary on offer is $ $130,673 + 11.5% superannuation.HOW TO APPLY?To view the position description, visit . From our Current Vacancies page, select “All Jobs” and click on the link for this job's listing.To apply, please click “Apply for this Job” at the bottom of the job listing page.For more information about this position, please contact Tim Rolfe at TRolfe@museum.vic.gov.au.Please submit the three following three documents with your application:Your Cover LetterYour ResumeA written response addressing the Key Selection Criteria as outlined in our Role Statement (Please refer to attached document)Please note: Applications that do not address the Key Selection Criteria will not be considered.APPLICATIONS CLOSE: 8 August 2024 (11:59 pm)State Government of Victoria
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