Job Introduction
Email Designer
- 37.5 hours per week, Monday to Friday
- Lytham St Annes, Lancashire
- £25,000 - £28,000 per annum depending on experience
It’s a really exciting time for Team CRM as we are launching a new retail brand and investing in new technologies and initiatives. This is all to support us in delivering our vision for highly personalised and seamless customer experiences at Beaverbrooks and as our new Email Designer, you’ll bring your passion and creativity to work with you, every day.
As the successful candidate you will work closely with the Email Co-ordinator and CRM team, designing and developing innovative email templates to help drive successful CRM campaigns; including customer journeys and automated communications. You’ll be the kind of person who thrives in a fast-paced environment like ours.
This is a great opportunity to work for an award winning, jewellery retailer recognised as:
- ‘The Happiest Place to Work’, in partnership with Retail Trust, at the Retail Week Awards 2023
- The #6 Best Large Company in the UK and ‘Retail’s Best Company to Work For’ in the prestigious 100 Best Companies to Work For list 2022
- ‘Employer of the Year’ for 2022 at the UK Jewellery Awards
Working at Beaverbrooks also brings with it a whole host of rewards and benefits, some of which are:
- Great office profit share bonus
- Outstanding colleague discounts which extend to your family & friends
- Free car parking
- Wellbeing scheme
- Contributory Pension & Life Assurance
- Regular social events - including, but not limited to: pay day drinks, football hospitality events, theatre and theme park trips.
- Free eye test every 2 years
- Flu Vaccinations paid for
- Enhanced maternity and paternity package
- Maternity return to work bonus
- Employee & family support & counselling – Retail Trust
Main Responsibilities
- Designing engaging, high performing emails - from concept to signed off layouts.
- You’ll be working regular newsletters, tactical direct response campaigns and automated journey-led communications.
- You’ll ensure emails are designed and built with best practice in mind, that they follow our brand guidelines, are responsive and they render correctly across the majority of devices.
- Building emails via our Exponea platform.
- You’ll be collaborating with the wider CRM team every day, brainstorming new ways to engage our database and drive traffic to site and stores, informed by customer, business, and trend insight. You’ll also be supporting them with test and learn strategies.
- You’ll be working closely with our content team inspire and align with our onsite content calendar.
- Keeping abreast of any new developments from wider retail/email marketing will be important to inform continuous development and improvement of our email campaigns.
The Ideal Candidate
- Previous email design experience using HTML and CSS.
- Experience using email building software such as Visual Builder.
- Be a strong designer with passion and enthusiasm.
- Be driven by performance and results.
- Have a keen eye for detail and knowledge of render testing platforms such as Litmus.
- Have a strong understanding of the limitations when it comes to building an email template also, hacks and solutions to overcome them.
- Take ownership of the work.
- Have experience using a CRM or email marketing platforms.
- Understand interactive and dynamic components within email ensuring they are commercial and generate a direct response.
About The Company
We’re a family business. And you can tell that when you get here. It feels like family.
Established in 1919 we now have 73 stores across the UK and an ecommerce website, which was launched in 2001. We provide exceptional quality diamonds, jewellery and watches as well as top name brands such as TAG Heuer, Omega, Breitling, Tudor, Gucci and Vivienne Westwood.
Our purpose is to enrich lives, which simply means making a positive difference to the world we live in. We donate 20 per cent of retained profits to charity and since the year 2000, Beaverbrooks has donated £20 million to over 1000 different charities.
We pride ourselves on the work we do for local communities and in support of this we offer charity matching – you raise it, we match it! You can also take 2 paid charity days per year where you can spend time away from the business doing charity work and take time off to give blood.
If you would like to know more about Beaverbrooks, visit https://www.beaverbrooks.co.uk/about-us
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