Job Description
Company DescriptionAt Publicis Collective, it is both our model and culture to establish fully integrated cross-discipline teams that put our clients wholly at the center and enable us to provide best-in-class services in a fluid and modular way. Publicis Collective uses living data to create brand movements at the speed of people’s lives. We move faster, create movements, and deploy real time data that connects world class creative to content and media in service of growth and ROI.As part of Publicis Media, our leadership is defined by experience, commitment, and continuity across our vast network. Helming our agencies and teams are some of the most seasoned experts in the industry, committed to doing the best for our people and our clients every day, and bound together by our inclusive and humane culture. No matter whether we’re recruiting new talent or devising new media campaigns for our clients, we put the humanity and identity of real people at the forefront of everything we do. And our peerless history of continuous learning and innovation means we never stand pat.Publicis Media is the #1 media network in North America, made of a family of world-class media agencies, solutions, and talent. Together, we comprise more than 23,000 people in more than 60 countries, united to serve the world’s best-known and most successful brands.Job DescriptionThe Programmatic Analyst is responsible for campaign management activities such as campaign set-up, documentation creation and maintenance, QA, performance reporting and billing reconciliation. The Programmatic Analyst is responsible for identifying and implementing optimizations as approved by senior team members and clients. They provide input in the construction of client decks and status documentation.This is a junior-level role requiring 1+ years of experience in programmatic or social media. This is a team dedicated to supporting new ideas, innovation that strongly values personal and professional growth and development and mentorship.Key Responsibilities:Execute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, remarketing campaigns) both independently, and in support of Campaign ManagersDemonstrate diligence, attention to detail and adherence to programmatic best practices throughout the full programmatic campaign life-cycleMaintain and organize campaign-specific materials in team’s shared document repositoryHandle daily campaign maintenance, including internal questions regarding tracking and status of various campaignsAssist in the development of client-facing campaign performance reportsContribute to the assessment of inventory availability and the formulation of proposals for new client opportunitiesManage the delivery of creative assets, insertion orders, campaign artifacts and all relevant campaign documentation in preparation for campaign launchTraffic campaign tags into ad exchange environmentsRun the campaign QA process to ensure accurate campaign implementation, pacing and performanceProvide monthly auditing reports to Agency partners & actualize bill/pay systems when applicableParticipate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancingQualifications1+ years of experience within programmatic or paid socialUnderstanding of traditional and interactive media planning elementsResourceful, curious, and motivated individual with an ability to work independently as well as in a team settingStrong analytics, organizational, and communication skillsProficiency in Microsoft Office Suite with intermediate to advanced understanding of ExcelBachelor’s degree or higher in marketing, advertising, business, engineering, statistics, economics, sociology, or equivalent preferredAdditional InformationPublicis Collective an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.Publicis Collective
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