Job Description
Company DescriptionInforma Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business.We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets.Job DescriptionWhat We’re Looking For:We are looking for a collaborative, creative, dynamic teammate who is passionate about content creation, using data to make our campaigns even better, and translating the complex into the simple in a fun, digestible way.The ideal candidate is an excellent writer with a marketer’s spirit and a strong command of data management and reporting, who is passionate about what they do and who finds storytelling fun! Think Carrie Bradshaw meets Leslie Knope. Most importantly, you are a team player who takes their work seriously, but not themselves. You feel comfortable in a team of people who work hard but have a whole lot of fun doing it, and geek out on organization. You are passionate about content creation with a discerning eye for visual design and layout, and love seeing the fruits of your labor in the data-driven details!Who We Are:We are the Communications and Creative arm of Informa Markets’ North America business. We run social media accounts for our colleagues that gives them real-time information, in a fun way, wherever they are, we create videos that bring people and initiatives to life in exciting ways, we partner with journalists to promote the amazing internal brands we work with, we bring Town Halls to life with fun themes like ‘Full House’ and ‘Saturday Night Live’, and we distribute dynamic newsletters with targeted, digestible content that our colleagues actually look forward to reading!Ok, but what is Informa Markets?Informa Markets is the exhibitions division of Informa, a top 100 company on the London Stock Exchange. Informa Markets has over 4,000 colleagues around the globe, with amazing brands that bring together communities both on and off the trade show floor. Fun fact, the trade show industry contributes over $200 billion to the global economy and creates over 3 million jobs every year, and we are the largest trade show organizer in the world! We bring together communities ranging from Fashion to Construction, Engineering to Natural and Organic Products. We care about the world, and helping the industries we serve become more sustainable, inclusive, and innovative. And ask anyone what the best thing about working at Informa is, and they will all say the same thing—The People! We love what we do, and we love who we do it with. For a little extra insight, you can check out this video of our President, Nancy Walsh: .Key Role Responsibilities:Content Creation and Management:Write snappy content for newsletters, internal communications, and social media channels. We are looking for someone who knows that great prose cures most woes.Create, curate, and manage published content (images, videos, written) to enhance community engagement.Develop an editorial calendar to manage and plan timely, relevant content. If you put the ‘Amen’ in Type A, you’re a perfect fit.Data Management and Reporting:Utilize data to drive content strategy and optimize community engagement initiatives. We are nerds about insights, and need someone to help us manage our data.Analyze campaigns and translate data into actionable insights and recommendations.Report on community engagement metrics, identify opportunities for improvement, and adjust strategies accordingly. We try to make a point of learning something new every day.Collaboration and Community Building:Work closely with commercial leadership and their teams to create a regular cadence of highly targeted communication. In other words, learn the business and help the business learn about us!Partner with central leadership on critical projects and initiatives, translating them into easily digestible soundbites to lower incidence rates of head scratching.Serve as a key liaison between the communications team leads, commercial teams, and key internal partners, ensuring alignment with divisional objectives. Read: make sure we all have our ducks in a row! (And we have a lot of ducks)Promote colleague achievements and improve community interactions through authentic and accessible communication.Make friends! Build relationships and be a true collaborative partner. We are a very team-oriented and collaborative group who leverages one another’s strengths for success.QualificationsExperience and Skills:At least five years of experience in a related field (marketing, copywriting, communications, journalism).Proven experience in a complex, matrixed organization. (Or the spirit to dive right into one!)Exceptional written and verbal communication skills with a strong attention to detail.Highly proficient in PowerPoint and content management systems.Ability to synthesize and package information effectively and efficiently.Comfortable using data to drive decisions and strategies.A kind human being and good teammate.Desirable:Experience with social media content creation and management.Graphic design skills, including designing email templates.Experience in filming and editing video content.Familiarity with corporate branding guidelines.The pay range for this position is $70,000 - $82,000 depending on experience.This posting will automatically expire on August 12, 2024.Additional InformationWe work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say atOur benefits include:Freedom & flexibility: colleagues rate us highly for the flexibility and trust they receive, and we support a range of working patternsGreat community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networksBroader impact: take up to four days per year to volunteer, with charity match funding available tooCareer opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job movesTime out: 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a yearCompetitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discountStrong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and moreRecognition for great work, with global awards and kudos programsAs an international company, the chance to collaborate with teams around the worldWe’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.See how Informa handles your personal data when you apply for a job .Informa Markets
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