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EMEIA Alliance Market Enablement Manager Microsoft, Associate Director

56637a6

London, England

1 day ago

111211 - 119063 GBP

EY

Unknown / Non-Applicable

Unknown


Job Description

At EY, you’ll have the chance to build a career as unique as you are, with the global scale, support, inclusive culture and technology to become the best version of you. And we’re counting on your unique voice and perspective to help EY become even better, too. Join us and build an exceptional experience for yourself, and a better working world for all.


EY has curated a dynamic ecosystem of Alliance and Ecosystem relationships which creates new forms of customer value to help our clients rapidly and digitally transform. Our ecosystem consists of more than 80 relationships which allow us to provide a wide range of collaborative opportunities and solutions to our clients. We help them tap into the latest technologies to achieve transformational outcomes and be more agile, innovative, resilient and better equipped to respond to disruptive change.


The opportunity


The Alliance and Ecosystem Relationship program is designed to accelerate EY revenue through joint go to market and co-innovation with external companies through collaboration that creates new and unique value. EY leverages these relationships to enable our market-leading business solutions, expand our revenue potential and elevate our brand. Alliance and ecosystem relationships help us to innovate faster, sell more, and deliver better.


Your key responsibilities


The EMEIA Microsoft Alliance Markets Enablement Manager is responsible for working with the Area/Global Alliance Relationship Director(s) of Microsoft to develop a plan for establishing and elevating EY’s market position with the alliance partner(s). The scope of this role has a focus on EMEIA. The Markets Enablement manager will manage sales enablement for the Microsoft Alliance, aligning with global and area alliance, solution, sector and SL leadership. This role is part of the Global Alliance and Ecosystem Relationship Program which has responsibility for:


  • Increasing Global sales and revenue, by leveraging EY’s alliance relationships to drive sales and delivery assisted and influenced by alliances across joint solutions, campaigns and active engagement in the field
  • Increasing pipeline of EY opportunities through collaboration with alliance partner
  • Increasing win rates and reduce delivery risk through collaboration with alliances


Essential function of the job include:


  • Collaborate with the Alliance Relationship Director and Alliance Leader to develop a plan for establishing and elevating EY’s market position with the alliance partner(s).
  • This role will act as a quarterback, orchestrating activities across the Areas in alignment with Alliance GTM priorities.
  • Collaborate with Regions/Country Alliance Leads to coordinate Go to market events and campaigns
  • Team with the alliance relationship director and/or campaign director in successful execution of Area/Global GTM campaigns, inclusive of developing Sales enablement materials and identifying tactics to educate the alliance partner(s) and EY on the alliance value proposition and how to position with clients.
  • Oversee the creation of content as required by the alliance partner (e.g. win stories and credentials, solution materials), coordinating with areas/global as needed to promote consistency
  • Define and execute alliance event strategy – coordination with alliance partner, alliance team, Meeting & Events and BMC – on creation and execution of event for in person and virtual alliance events for the purpose of building pipeline
  • Collaborate with BMC on the brand strategy for the alliance to incorporate brand into the sales enablement content and execution activities
  • Leverage EY channels to educate EY practioners and business development on the value proposition of the Alliance and the EY solutions/FoPs/Sectors where the alliance is embedded
  • Collaborate with alliance practices on the development of analyst responses
  • Develop partner award submission responses to secure partner of the year awards for Area/Global awards


Skills and attributes for success

To qualify for the role you must have


  • Bachelor’s/University degree in a related field from an accredited college/university or equivalent experience
  • Minimum twelve (12) years of experience with a combination of consulting services, marketing enablement, consultative sales and managing or developing alliances
  • Ability to travel up to 30%
  • In-depth understanding of specific technologies and solutions
    • Ability to understand the broad array of technologies and solutions, client issues, and competitive landscape relevant for the Alliance
    • Understand how nuances and variables across various technologies/solutions drive different marketing, sales, and delivery models
    • Understand how the business model for each technology/solution fits within EY’s strategy and the Alliance partner’s strategy
  • Deep understanding of the alliance sales process
  • Fully understand the technology and partner/EY sales model and apply understanding in order to develop highly effective sales enablement materials
  • Ability to craft and refine executive-level content and communications
  • Apply critical thinking and appropriate judgement to evaluate & prioritize appropriate programs and make high-level operational decisions


Ideally, you’ll also have


  • Prior experience working globally and/or leading a distributed team preferred.
  • Deep understanding of EY matrixed structure and stakeholder
    • ability to identify who, where and how decisions are made within EY functional/regional/sector matrix
    • ability to figure out how to access those stakeholders
    • ability to craft and target communications that are carefully tailored to each audience


What we look for


  • A self-starter who is able to work independently while also communicating progress and challenges with others on the team
  • Comfortable escalating complex issues with recommendations to leadership
  • Strong organizational skills and ability to multi-task in support of multiple projects at a time
  • Comfortable working with others within EY with unique personalities, cultures and working styles and can adapt your approach to best interact.


What we offer


As part of this role, you'll work in a highly integrated, global team with the opportunity and tools to grow, develop and drive your career forward. Here, you can combine global opportunity with flexible working. The EY benefits package goes above and beyond too, focusing on your physical, emotional, financial and social well-being. Your recruiter can talk to you about the benefits available in your country. Here’s a snapshot of what we offer:


  • Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
  • Success as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
  • Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
  • Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.


Please apply to this role only through the ‘Apply’ link (not through the local office). Your application will then be routed to the appropriate recruiting team.


The exceptional EY experience. It’s yours to build.


EY | Building a better working world



EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.



Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.



Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.


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