Come and be part of Rock N'Roll History at FENDER!
Fender Musical Instruments Corporation ("FMIC") is one of the world's leading musical instrument manufacturers, marketers and distributors, whose portfolio of brands includes Fender®, Squier®, Gretsch®, Jackson®, EVH®, Charvel® and Groove Tubes®, among others. Our brand mission is to accompany each player at every stage with products and brand experiences that fuel the pursuit of musical expression. Fender EMEA is a growing team that plays a critical role in the engine that delivers Fender to a global audience. We accompany the legendary brand at every step of the way. An American icon, Fender was born in Southern California and has built a worldwide influence extending beyond the studio and the stage. A Fender is more than an instrument, it's a cultural symbol that resonates globally.
About the role
We have a unique opportunity for an e-Commerce Merchandiser to join our e-Commerce based at our Fender EMEA head office in East Grinstead! Reporting to the e-Commerce Manager, EMEA, this role will drive Direct to Consumer sales growth via FMIC brand sites in European regions including France, Germany, Spain & Italy as well as future countries as we develop the eCommerce business in the EMEA territory. If you're passionate about making a difference, working with a close knit team, and will enjoy the challenge of working across a European business...this role is for you!
Hybrid Working
Post COVID-19, Fender is working under a hybrid flexible working arrangement, with most employees working both from home and the office. This means that in most cases, our employees will experience a blend of working from home, or from the office, dependent on what type of role they undertake and the requirements of that role. We encourage leaders to both manage business requirements and offer flexibility where possible.
Main Responsibilities
- Responsible for website merchandising of non-UK regions for our eCommerce sites fender.com, jacksonguitars.com & Presonus.com.
- Delivering best in class content tailored for our digital channel.
- Work closely with the eCommerce Manager EMEA & wider eCommerce, Marketing & Product teams to execute plans to meet revenue objectives.
- Day-to-day site operations in the EMEA region.
- Localising all non-English language site content including product listing pages, product detail pages, landing pages, web banners & the checkout funnel.
- Executing the translations process with internal & external partners.
- Regularly monitor inventory levels to ensure site merchandising is updated based on product availability.
- Audit sites for improvement opportunities benefiting customers & the business.
- Assist in the build & maintenance of on site promotions in multiple currencies.
- Maintain regional promotional campaign material as well as upsell & recommendations.
- Collaborate with CRM & digital marketing to create best in class marketing campaigns on our sites.
- Assist with eCommerce pricing processes.
- Regularly conduct web analytics reviews, deriving insights & actions to optimize the conversion funnel.
- Incorporate best in class SEO practices into day to day merchandising.
- Assist the Customer Service department with issues or queries relating to eCommerce.
Person Specification
- The ideal candidate has experience executing multi-region eCommerce business activities, achieving sales goals, and delivering a first-class user experience.
- Multilingual with English & another major European language.
- Aware of musical instrument trends with particular knowledge of European markets.
- Passionate about eCommerce & digital developments.
- Conscientious & committed to providing best results.
Essential Criteria
- 4+ years of experience in eCommerce, digital marketing or similar function.
- Experience in site merchandising and CMS tools within an eCommerce platform such as Salesforce Commerce Cloud, Shopify, Magento, BigCommerce etc.
- At least bi-lingual with one major European language & English.
- Proficient in the use of Microsoft Word, Excel, PowerPoint and Outlook.
- Ability to work on own initiative & be self-motivated.
- Excellent interpersonal skills.
- Effective communication skills, both written & verbal.
- Ability to maintain confidentiality & handle sensitive information.
- Ability to prioritise work & adapt to changing priorities.
- Work flexibly to meet the needs of the organisation.
- Excellent organisational skills
- Ability to problem solve and contingency plan.
Desirable Criteria
- Multilingual with European languages are desirable.
- Experience with Salesforce Commerce Cloud.
- Experience with a CAT tool such as Trados, Memoq or Word
Why Work for Fender?
We offer a range of Company benefits to our employees, and we would love you to join the team!
All employees are eligible to join our private health care scheme through salary sacrifice. Employees are eligible to benefit from tax relief of this provision.
We have an extensive range of courses and Udemy training sessions to enhance your learning! We also fund accreditations and externally recognised qualifications.
If you need a season ticket loan for travel, we offer season ticket loans that cover your travel, and the cost is repaid free from interest.
Every employee receives an employee voucher on their birthday!
We operate a long service awards that recognises your individual contributions to Fender.
- Employee Assistance Programme with Health Assured
Unlimited telephone counselling 24/7 counselling helpline and where applicable, structured short-term solution focused therapy. Advice and information for practical legal, financial, and medical matters. Online CBT and resources, face to face sessions up 6 per year.
Cycle scheme gives employees access to bikes and safety equipment with big savings up to 50% over retail prices created by economies on VAT*, Income Tax and National Insurance.
We offer a workplace pension which Fender will contribute 50% of your contributions, capped at 3%.
- Free unlimited access to Fender Play
Want to learn the guitar, bass, or ukulele? Look no further than Fender Play, free to all our employees!
- Fender Staff Discounts Program
We offer comprehensive discounts on all products and accessories available from our Fender.com & Jackson.com websites.
- PreSonus Staff Discount Program
Discounts are also available on products from PreSonus Audio Electronics, a member of the Fender Family of brands.
- Working from Home Allowance
All employees that can work from home are eligible to receive an allowance to cover the extra costs of working from your home.
- Working from Home Equipment and Support
We want to support all our employees to work from home and offer a wide range of support mechanisms and equipment to ensure you're all good to go!
All our employees* have the opportunity to work from home and from the office environment. We have offices in East Grinstead and Endell Street, London.
- Subject to individual role requirements
2 x discretionary annual leave days taken on Christmas Eve and New Year's Eve for all employees.