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HCPE brand manager, Vaccines

Location: GSK House

Flexible working: 2-3 days a week in the office

We’re moving towards a more sustainable future with our new headquarters. With better public transport links and proximity to world-class science and technology institutions, we’re excited for our move to the vicinity of Earnshaw Street, London WC1A (“the New HQ”).by end H1 2024.

Healthcare Professional Engagement (HCPE) through expert led meetings is a key channel for the GSK vaccines team to support us to achieve our commercial strategy.

As HCPE brand manager, you will have the opportunity to lead key activities to progress your career in a dynamic team on a priority brand. You will act as co-lead for planning, content development and customer centric execution of HCPE activities through a cross-functional team, including:

• Delivery of national webinars and HCP training events, and supporting delivery of local meetings led by the field-based sales team
• Leveraging internal and external expertise (including external national experts) to develop highly engaging and educational content, in order to deliver industry leading events and drive primary care capabilities to execute adult vaccination programmes
• Proactively seeking opportunities to enhance customer experience through consideration of HCP journey from invitation through to post-event follow up. Identify insights from inside and outside of GSK and maintain a continuous improvement mindset to introduce new ways of working and technologies where appropriate
• Proactively working with field-based teams and FLSMs to drive excellence in local HCPE execution, working closely with the aligned Capability Partner to implement targeted interventions which support local HCPE execution across face-to-face, hybrid and virtual events
• Being accountable for all event execution being in-line with the relevant governance frameworks (ABPI code, SOPs etc), and identifying areas of continuous improvement within those governance frameworks to support optimal customer experience
• Developing clear metrics to measure success and identify opportunities for continuous improvement

Why you?

We are looking for professionals with these required skills and characteristics to achieve our goals:

• Experience working in commercial teams in the pharmaceutical industry, especially within vaccines
• Experience delivering HCP meetings and events (virtual and F2F)
• Experience developing and executing high impact content and effective omni-channel customer journeys
• Demonstrated ability to work cross-functionally with medical teams to ensure activity alignment
• High level of interpersonal and communication skills
• Ability to work in a complex environment
• Demonstrated commercial acumen
• Familiarity with the ABPI code
• Ability to adapt and maintain skills in a rapidly changing environment

Why GSK?

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive.

Getting ahead means preventing disease as well as treating it, and we aim to impact the health of 2.5 billion people around the world in the next 10 years. Our R&D focus is to deliver a new generation of vaccines and medicines using the science of the immune system, human genetics and advanced technologies to get ahead of infectious diseases, HIV, cancer and other immune-mediated and respiratory diseases. We do all this with a commitment to operate responsibly for all our stakeholders by prioritising Innovation, Performance and Trust.

Our bold ambitions for patients are reflected in new commitments to growth and a significant step-change in delivery over the next five years. This means more GSK vaccines and medicines, including innovative new products, will reach more people who need them than ever before.

We have long believed that building trust is key to stronger performance, helping to create value for shareholders, impact for patients and society and a reason outstanding people choose to work for and with us. That’s why being a responsible business is an integral part of our strategy. Taking action on environmental, social and governance issues is a key driver in our strategy.

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encouraged and challenged to be the best they can be. A place where they can be themselves – feeling welcome, valued and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together.

GSK is a global biopharma company with a special purpose – to unite science, technology and talent to get ahead of disease together – so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns – as an organisation where people can thrive. Getting ahead means preventing disease as well as treating it, and we aim to impact the health of 2.5 billion people around the world in the next 10 years.

Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it’s also about making GSK a place where people can thrive. We want GSK to be a workplace where everyone can feel a sense of belonging and thrive as set out in our Equal and Inclusive Treatment of Employees policy. We’re committed to being more proactive at all levels so that our workforce reflects the communities we work and hire in, and our GSK leadership reflects our GSK workforce.

As an Equal Opportunity Employer, we are open to all talent. In the US, we also adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to neurodiversity, race/ethnicity, colour, national origin, religion, gender, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class*(*US only).

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on Ukdiversity.recruitment@gsk.com or 0808 234 4391. Please note should your enquiry not relate to adjustments, we will not be able to support you through these channels

As you apply, we will ask you to share some personal information which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

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