Job Description
Position Title – Marketing Assistant
Division - Pearson UK, Escape Studios
Location - 190 High Holborn
Contract Type – Fixed Term Contract – 12 months
Position Type - Full Time
Summary of role
This is a fantastic opportunity for someone looking to kick-start their career in marketing! You will join a vibrant team within a growing institution. Established in 2002, Escape Studios offers an industry-focused education in creative arts and technology across animation, games and visual effects.
The Marketing Assistant will be responsible for supporting the Marketing Team in driving lead generation for Escape Studios. We’re looking for someone with bold ideas and good copywriting skills. Experience in Higher Education is not needed but you must have an interest in education, youth marketing and/or the creative industries.
Key responsibilities
- Support the Marketing Team on the delivery of marketing campaigns that drive lead generation and brand awareness for our undergraduate, postgraduate and short courses.
- Produce marketing materials and content such as digital guides, printed materials and online campaigns to promote our degrees, courses and products to target audiences.
- Lead the execution for marketing campaigns that drive lead generation.
- Produce engaging copy for emails, web, print, online and social media channels that’s in line with our editorial and tone of voice guidelines.
- Stakeholder management - liaising with tutors, industry partners and students when required to source imagery and get support for our marketing events.
- Create and publish relevant content for our Escape Studios social media channels as part of a working group.
- Create advertising assets for suppliers.
- Create and maintain pages on our website (www.escapestudios.ac.uk) using our content management systems (full training given) and ensure that content reflects is created in line with our guidelines and resonates with prospective students
- Maintain and ensure external profiles and course listings are up to date.
- Provide administrative support, including raising purchase orders, booking meetings and taking notes.
- Support the Student Recruitment Team on stands at recruitment events when required.
- Provide support for our enquiries hotline and website live chat.
- Willingness and ability to travel and to work occasional evenings and weekends to support out of hours events (with time off in-lieu).
Competencies
Essential:
- Show a willingness to learn and the ability to become highly proficient in all aspects of the marketing mix: digital marketing, content, print, web, email, direct and student recruitment channels.
- Show a willingness to learn about website content and customer journeys.
- Have a creative flair with excellent copywriting skills.
- Adaptability and resilience to work in a changing organisation and flexibility to support other teams when needed.
- Confident and clear communicator.
- Good teamwork skills.
- Good organisation and time management skills.
- Ability to work independently.
- Undertake multiple projects whilst meeting deadlines and maintaining high quality outputs and attention to detail.
Desirable skills and qualifications:
- Good working knowledge of Microsoft Office suite – Microsoft Teams, Outlook email and calendar, Excel, Word, PowerPoint.
- An interest in films, games, TV and the creative industries.
- A knowledge of Higher Education.
- An undergraduate degree or equivalent experience.
About the department
This role sits within the External Relations Department at Escape Studios. Behind the scenes, the marketing and recruitment teams work hard to build our brand and engage with customers and stakeholders. We’re a driven, creative, supportive and fun group of people. We work across the marketing mix to produce materials, events, content and campaigns to engage with our target audiences. We’re data driven and put our customers at the heart of our work. As a growing organisation, we work in a fast-paced environment but one where we nurture talent, share ideas and work collaboratively.
About Escape Studios
Escape Studios is one of the UK's leading animation, games and VFX schools, supplying the industry with studio-ready talent. Our courses are designed and delivered with industry experts within a welcoming, close-knit and successful community.
Our world-class industry partners include Industrial Light & Magic, PlayStation London Studio, Framestore, The Mill, DNEG, Milk VFX, Creative Assembly, Cinesite, Blue Zoo and MPC , while our partnership with Epic Games means we're also one of the UK’s only Unreal Authorized Training Centers.
Approved and endorsed internationally as a Rookies and Houdini certified school, we offer a range of undergraduate, postgraduate and short courses. Our Escapees have worked on award-winning TV series such as Stranger Things and Obi-Wan Kenobi , along with Oscar and BAFTA nominated films such as Avatar: The Way of Water, Black Panther: Wakanda Forever, The Batman, Elvis, Top Gun: Maverick, The Banshees of Inisherin and bestselling games Assassin’s Creed, Uncharted 2 and Forza Horizon.
Equal Employment Opportunity
Pearson is an equal opportunities employer. We do not discriminate against employees or job applicants and select the best person for each job based on relevant skills and experience.
We are also committed to building an accurate picture of the make-up of the workforce and encouraging equality and diversity.
The information you provide will stay confidential and be stored securely. It will not be seen by those involved in making decisions as part of the recruitment process.
Your Benefits & Reward
We’ll expect a lot and we know you’ll do great work, so we give a lot back with some of the best benefits in the business! Along with learning, development and mentoring opportunities, our range of benefits can support the different needs of our diverse colleagues, and their families too. Joining our Pearson family can provide you with unlimited and truly global career progression options, and you can also look forward to exploring our impressive benefits, such as:
- Flexible options for work from home days.
- A starting holiday of 25 days plus UK public holidays, and you’ll earn 1 additional day’s holiday per year you work with us.
- Generous pension scheme where we match and double what you contribute.
- Maternity, paternity, and family care leave as well as flexible work policies.
- Shares and stock purchase options.
- Healthcare and dental plans, and an employee wellbeing assistance programme for you and your family to help balance work, family and personal life.
- Cycle to work program, gym membership concessions in selected office locations, along with retail and leisure discounts.
Our Recruitment Process
Please complete and submit your application as soon as possible and ensure that you attach your CV / Resume and apply directly on our Pearson Careers website only.
We are reviewing applications as they come in, therefore we encourage you to submit your application as soon as possible. Wishing you success with your application!
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What to expect from Pearson
Did you know Pearson is one of the 10 most innovative education companies of 2022?
At Pearson, we add life to a lifetime of learning so everyone can realize the life they imagine. We do this by creating vibrant and enriching learning experiences designed for real-life impact. We are on a journey to be 100 percent digital to meet the changing needs of the global population by developing a new strategy with ambitious targets. To deliver on our strategic vision, we have five business divisions that are the foundation for the long-term growth of the company: Assessment & Qualifications, Virtual Learning, English Language Learning, Workforce Skills and Higher Education. Alongside these, we have our corporate divisions: Digital & Technology, Finance, Global Corporate Marketing & Communications, Human Resources, Legal, Strategy and Direct to Consumer. Learn more at We are Pearson.
We value the power of an inclusive culture and also a strong sense of belonging. We promote a culture where differences are embraced, opportunities are accessible, consideration and respect are the norm and all individuals are supported in reaching their full potential. Through our talent, we believe that diversity, equity and inclusion make us a more innovative and vibrant place to work. People are at the center, and we are committed to building a workplace where talent can learn, grow and thrive.
Pearson is an Affirmative Action and Equal Opportunity Employer and a member of E-Verify. We want a team that represents a variety of backgrounds, perspectives and skills. The more inclusive we are, the better our work will be. All employment decisions are based on qualifications, merit and business need. All qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. We strive for a workforce that reflects the diversity of our communities.
To learn more about Pearson’s commitment to a diverse and inclusive workforce, navigate to: Diversity, Equity & Inclusion at Pearson.
If you are an individual with a disability and are unable or limited in your ability to use or access our career site as a result of your disability, you may request reasonable accommodations by emailing ppsmhr@pearson.com.
Note that the information you provide will stay confidential and will be stored securely. It will not be seen by those involved in making decisions as part of the recruitment process.
Job: MARKETING
Organization: Workforce Skills
Schedule: FULL\_TIME
Req ID: 11181