Job Description
Position Title: Educator/Key account Educator
Location: South Wales to Birmingham
Scope / Brands: Professional Hair Portfolio brands
THE WELLA EDUCATION STORY
Wella is globally recognized as the number one professional company for Hair education. Our education, certifications, and personalized business support transform Hair professionals and their businesses into successful and demanded color destinations, enabling them to become active and valued within the creative #WellaFamily community.
THE ROLE
At Wella, Educators change lives of Hairdressers.
You are inspiring, influential and have strong commercial expertise.
In this role you will efficiently cover high potential customers with engaging Education on and offline.
You will work in close collaboration with your Sales team to partner with and support customers through every step of their career, to become passionate advocates endorsing Wella Education, and strengthening the largest community of Hair professionals in the world.
Why? Because these customers will reward us with their long-term loyalty and business growth, enabling you to achieve your career and business objectives.
YOUR KEY DELIVERABLES
Generate growth by efficiently delivering inspirational and value adding Education across multiple touchpoints including in-salon, via Wella Studios/Training centers and virtually.
Gain new customers by inspiring and influencing hairdressers and cultivating strong relationships that make you the preferred partner over other manufacturers.
Build education reach and awareness through social media activations that empower community engagement.
Commit to invest in your Capability enabling you to perform with excellence as well as being the center of expertise for your Sales team.
YOUR CORE COMPETENCIES
- You have a proactive and personalized approach to In-Salon training, Collective seminars and Virtual Classroom, always inspiring professionals to maximize the opportunity each client brings.
- You have strong ability to efficiently change behavior through education
- You co-ride with your sales team, supporting them with new customer contacts, joint Gain visits and execute activities defined to reach Gain targets.
- You demonstrate fluent technical support in Customer and Sales meetings for all Initiatives and product launches.
- You are present on social media with a business account & engage with your communities to energize them to create content and drive earned awareness of education activities, product, and service innovations.
- You create Color & Craft focused content, Digital EduTainment, and always-on curriculum that drives consistent Color/Care/Education awareness, increased reach, and community generated content for your local brand and education accounts as well as your own business social media account.
- You represent Education internally and externally as an influential and credible face to the industry.
YOUR PROFESSIONAL PROFILE
YOU ARE COLLABORATIVE
- You are in close collaboration with your sales team, demonstrating your presence to retain and support customers.
- You nurture and develop stylists/salon owners throughout their career.
- Credible connection with external partners including artists and influencers.
YOU ARE COMMITTED
- Leading by example, self-initiative and proactive, you are the perfect counterpart to support your sales colleagues.
- Methodological and strong ability to energize, engage and enable others who work around you.
YOU ARE CREATIVE
- Experience in demonstrating, training, presentation, and communication both on and offline to bring the core messages and education curriculum to life across all touchpoints.
YOU ARE COURAGEOUS
- Bring stylists/industry voice into multifunctional team meetings, trainings and can envision key stakeholders including area sales managers and regional leaders.
- Role modeling Education expertise when interacting externally and internally.
YOU ARE CONNECTED
- In-depth knowledge of Beauty/ HD industry and local marketplace.
- Commercially and sales savvy to coach high potential salons owners/managers on business strategy & development certification.
- Strong competitor awareness.
YOUR QUALIFICATIONS
- Valid Hairdresser/Cosmetology license with a minimum 2-year salon experience as a licensed stylist and a professional and influential image across social media channels.
- Excellent use of social media for customers and team communication (Instagram, TikTok, WhatsApp, Facebook)
- Self-management and ability to successfully plan own time/area/route
- Demonstrate organized, solution-orientated thinking & actions.
- Demonstrate proactive & self-initiative approach.
- Structured, solution-oriented thinking with strong analytical and strategic abilities
- Proficient with Microsoft Office Suite (Outlook, Word, PPT, Excel) and Apple (iPad/apps)
This role requires min. 60-80% travel time (incl. overnight travel) - Valid driver's license and ability to travel long distances
RELEVANT PROTOCOLS:
- Co-riding Sales & Education
- Joint Ed. Plan
- In-Salon/Collective Training
- Hybrid IST – Digital
- Education/Brand Trainer Guidelines
EEO OPPORTUNITIES
Wella Companywants to meet the aims and commitments set out in its equality policy. This includes not discriminating under the Equality Act 2010 and building an accurate picture of the make-up of the workforce in encouraging equality and diversity.
We offer equal employment opportunity to qualified individuals without regard to race, religion or belief, color, national origin, age, gender, disability, sexual orientation, gender identity, gender expression, marital or civil partnership, pregnancy and maternity, veteran status, or any other characteristic protected by law. Wella Company with federal and state disability laws and makes reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact us at: https://www.wellacompany.com/consumer-affairs
We strongly believe that cultivating a diverse workplace gives a company strength. The combination of unique skills, abilities, experiences and backgrounds creates an environment that produces extraordinary results. EOE Minorities/Females/Protected Veterans/Disabled.
Job Types: Full-time, Permanent
Salary: £29,000.00-£31,000.00 per year
Benefits:
- Casual dress
- Company car
- Company events
- Company pension
- Employee discount
- Life insurance
- Private medical insurance
- Referral programme
- Store discount
Schedule:
- 8 hour shift
- Day shift
- Monday to Friday
Supplemental pay types:
- Bonus scheme
- Commission pay
- Performance bonus
Application question(s):
- Are you able to easily commute between South Wales and Birmingham, UK
Experience:
- licensed, in-salon: 2 years (required)
Work authorisation:
- United Kingdom (required)
Work Location: On the road
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