We’re looking for an SEO Content Lead to contribute to the growing success of our growing portfolio of Media Partnerships across the globe.
ABOUT BETTER COLLECTIVE
We are the world’s leading developer of digital platforms for betting tips, bookmaker information, and iGaming communities. Our headquarters are in Copenhagen, and we have offices in London, New York, Paris, Lisbon, Athens, Amsterdam among others.
We aim to educate our users to make the most well-informed decisions and increase the level of entertainment by creating more transparency. Technology and innovation are at the core of our processes.
A career at Better Collective offers both great challenges and opportunities. We are constantly working on projects and features that have not been built before—and we do it for a global audience. This requires state-of-the-art technology, automation, and high scalability.
We are a dynamic, energetic, and diverse workplace, encouraging an open and informal tone, strong unity, and high ambitions.
With our four company values Integrity, Respect, Ambition and Collaboration we thrive to be a company that is inclusive and a safe place for our employees, with room to be innovative and courageous.
THE ROLE
Better Collective is a world-leading producer of sports betting content so we’re a natural fit when elite media publishers want to deliver quality betting coverage for their readers.
Our Media Partners include top-tier titles such as The Daily Telegraph, The New York Post and Goal.com. This role will be integral to ensuring the content we deliver achieves our partners’ high standards in terms of both quality and performance.
As SEO Content Lead your key objectives will be to drive performance for our existing media partnerships, alongside implementing and refining existing best practice in the launch and development of new partnerships. This involves working closely with many teams across Better Collective.
You know what makes high-quality betting content and have the ability to communicate your vision to writers and editors, along with a firm grasp of SEO fundamentals and an eye for measuring performance.
Working from BC’s London office (2 days a week in the office, 3 days wfh), you will work with a highly-skilled and dedicated team, focused on delivering on Better Collective business goals in your target markets.
WHAT DOES THIS JOB OFFER YOU
The chance to combine your love of sports and content marketing
The chance to collaborate with leading news and sports publishers
Leadership of a market-leading team of content producers
A high degree of ownership and responsibility in work
A dynamic, welcoming and highly-international work environment
AS SEO CONTENT LEAD YOU WILL
Be responsible for the performance of Media Partnerships in your region
Work with a team of SEO and Content Creation specialists
Support local teams in establishing best practices
Manage our relationship with media partners in your region
Define and develop the keyword strategy for media partnerships in your region
Lead on the planning of evergreen, timely and event focused campaigns
Drive the production of best in class content that matches our partners standards
Evaluate and optimize performance for media partnerships in your region
Working with Head of Media Partnerships Operations to launch new ventures
OUR IDEAL CANDIDATE
Thrives on responsibility for delivering against business objectives
Has a good understanding of SEO and Content Creation for betting
Has created high-performing content
Has experience in the successful execution of effective content strategies
Has at least three years of content production experience
Is extremely well organized and detail driven
Understands the audience for sports betting content
APPLICATION DEADLINE
Does this sound interesting to you? We look forward to hearing from you and we will be accepting applications until 18th August.
All applications will be processed continuously during the next couple of weeks until we find the perfect candidate. Only applications submitted through our “Apply Now” function will be considered and evaluated.
Expected starting date: as soon as possible
ANY QUESTIONS?
If you have any questions about this position, please feel free to write to treynolds@bettercollective.com for the attention of Thomas Reynolds - Head of Group Media Partnerships Operations. Please do not send applications to this account, only inquiries.
THE BUSINESS
We are a global sports media group headquartered in Copenhagen, with offices around the world and more than 1000+ employees.
Our mission is to make sports entertainment more engaging and fun. We want to make sure that our users are better suited to navigate the iGaming world.
Through our products and services, we will create a more transparent and trusted business. We are a dynamic, energetic, and diverse workplace, encouraging an open and informal tone, strong unity, and high ambitions.
With our four company values Integrity, Respect, Ambition and Collaboration we thrive to be a company that is inclusive and a safe place for our employees, with room to be innovative and courageous.
EQUAL OPPORTUNITY EMPLOYER
We are an equal opportunity employer and we take pride in being our true, unconventional selves and treat each other with respect, just as we would with friends.
We know that every person matters and that diverse teams help us make better products for our users. We hire for cultural growth and welcome people of all ages, stories, nationalities, religions, backgrounds, ways of thought, etc.