Overview
You are organized, driven, and thrive in an ownership position.
You're ambitious and business-savvy enough to secure and organize high-visibility, large-scale projects. However, you know that maintaining close individual relationships and being a reliable liaison are the keys to building confidence and lasting trust with your customers. Can you see the big picture and the details? You have the potential to excel in this dynamic
Account Director role with
Litmus.
The primary purpose of the role is to be a partner to our clients and to deliver client service excellence by leading by example. In addition to driving high levels of satisfaction and seeking out new business opportunities as the main senior point of contact.
Focus would be on ensuring smooth running of client services teams and accountability for meeting the business objectives of the clients both strategically and financially. Would be seen as a key ambassador for the company and it’s values.
Litmus Medical Communications acts as a catalyst to accelerate uptake and embed the value of therapies across the product lifecycle, bringing business strategy to science and scientific expertise to your business. With our base in Europe, we are cognizant of the diverse healthcare systems, regulations and market dynamics of the region; however, we are not limited by geography and support our clients at a local, European and global level. Whatever the reach required, we specialize in building relationships, understanding and collaboration between the biopharmaceutical industry and medical/healthcare professionals. We develop a range of strategic solutions based on an understanding of both the objectives and issues of our clients as well as their stakeholders, focusing on facilitating peer-to-peer and scientific communications through a range of channels. As effective and compelling communication is key, whether for a marketing story, scientific data or market access support, we have a dedicated editorial excellence team providing content that can be syndicated to deliver solutions to enhance patient care.
Responsibilities
Client Services Management
- Oversee management/delegation of tactical & administrative processes
- Use strength of client relationships to secure agency business & ensure client satisfaction
- Take the lead on developing strategic, creative & digital planning; oversee team on executions
- Be an expert in client’s business and to partner with the client on a strategic level to identify and drive projects and help solve their business issues
- Research subject areas and new developments relevant to the account or categories you work in to help identify and plan potential new projects and/or additional business opportunities and contribute to new innovations with the medical communications offering
- Lead on proposals and smaller pitches
- Manage regular tracking and reporting of revenue and resourcing to support team growth
- Play active part on new pitches and attend F2F pitch presentations when required
Product / task leadership & accountability
- Provide strategic guidance to team to enable successful project execution & identify & address potential issues
- Partner with the client in developing their marketing and brand strategy
- Have a good understanding of competitor activity and market context
- Review content and provide final sign off on work in partnership with scientific lead
- Provide accurate information for, and take responsibility for, financial planning, revenue forecasting, WIP reporting and timely invoicing
- Work with AGD and senior management team to ensure adequate resourcing for accounts
Business Management
- Be an active member of our team lead operations group to ensure the sharing of learnings and consistency in operations across the medical communications team
- Ensure financial management & budget compliance, anticipate & report on issues
- Build expertise in identifying & enabling organic growth opportunities & learn to mine for new prospects
- Work with the agency team to shape and develop compelling propositions and creative briefs, ensuring this is in line with the marketing objectives for the brand
- Critically assess and direct creative work through alignment to the brief and objectives
- Identify and communicate opportunities for expanding accounts within clients
- Be a business driver responsible for new organic and new business development
- Review all material produced by the agency to ensure delivery to agreed brief
- Ensure all tactical suggestions are justified and tailored to specific client and brand needs
- Act as an agency advocate, understanding and championing the agency's philosophy
- Responsible for accurate input of all hours worked onto timesheets on a daily basis for self and teams
Team Orientation/Collaboration
- Be the example for professionalism & work ethic on the account team
- Serve as the day-to-day champion of the brand, internally & externally
- Create an environment that fosters idea sharing to achieve strategic goals
- Take ownership in developing mid-level staff and teaching them how to be future leaders
- Manage direct reports effectively by providing constructive and actionable feedback
- Be the key mentor and director of your team
- Hold regular team meetings
- Take an active role in mentoring junior members of the account service team
- Lead or input constructively into reviews and objective setting for members of your team, and ensure these are completed at all times required by agency practice
- Provide regular feedback throughout the course of ongoing projects
- Expose junior team members to aspects of your own role and responsibilities where appropriate, to increase understanding and encourage growth
- Work with AGD and senior management teams to ensure training needs of the team are met
- Pro actively contribute to the culture of the wider team
- Pro actively contribute to Company meetings
Job Requirements
- Degree Educated
- Good organizational and administration skills
- Strong communications skills
- Ability to work in a fast paced environment
- Strong attention to detail and good proof reading skills
- Solution focused – suggestion of ideas and recommendations where appropriate
- Able to lead a team effectively and manage upwards
- Able to demonstrate influencing skills and abilities
- Good Financial & commercial acumen
- Ability to use Powerpoint, Microsoft Word and Microsoft Excel
- Through knowledge of pharma regulations (ABPI)
Litmus is part of Syneos Health Communications, a purpose-built collective of agencies focused on supporting health and biopharmaceutical innovators. We work in scalable, collaborative teams that partner across disciplines and geographies to deliver integrated communications strategies that accelerate brand performance. In today’s fast-changing and complex environment, success lies in making connections: between science, emotion and technology; between data, design and human insight. We are able to make those connections because our advertising, public relations, medical communications, digital, data science, research and market access specialists work closely with each other and with healthcare experts, including physicians, pharmacists and advocates. Together, we are the connected healthcare partner tapping rich insights to drive innovation, change behavior and pioneer a new era of accountable marketing.
Syneos Health Communications is powered by Syneos Health, a global professional services organization designed to help the biopharmaceutical industry shorten the distance from lab to life.
WORK HERE MATTERS EVERYWHERE | How will you accelerate bringing new therapies to patients?