Cartier - Senior Watches Product Manager
(Permanent, Full-Time)
HOW WILL YOU MAKE AN IMPACT?
As a Senior Watches Product Manager you will be responsible for developing and creating the conditions for success of Cartier Watches business development in the UK & Ireland. You will define and implement the Watches local marketing strategy, in line with the international strategy. This includes building in-depth analysis and understanding of the sales results to drive action plans boosting sales, lead & promote Watches 360’ projects, action plans, and all related activities focusing on key launches and work hand in hand with all stakeholders to ensure strong and on time deliverable.
STRATEGY & ACTION PLANS:
- Adapt the WW directions to the UK market specifics and clearly identify top business, image and clients’ priorities, in close relationship with the Head of Marketing & Merchandising.
- Set the annual sales target, Budget and LE forecast in coordination with the network.
- Maximise new launches sales and visibility; suggest, develop, implement and follow-up 360’ action plans.
- Follow-up along the year on the related projects/action plans per sub-segment or per main product launch, and report progress, challenges and outcomes of the
- Get a refined understanding of the competition: products, prices, network, clients, strategy - and follow-up closely on evolutions/new actions.
BUSINESS DEVELOPMENT & COMMERCIAL SUPPORT:
Sales Management
- Participation in the ordering forecasts on a regular basis working with Merchandising.
- Regular and in-depth analysis of sales results, qualitative and quantitative, with a novelty focus.
- Working closely with Sales (Retail, Ext. Partners & E-com) and Client teams to help beat sales targets.
Product Offer
- Pilot and communicate on the novelties launch plan and manage the local implementation & maximisation of all new launches.
- Keep developing in-range creations sales & visibility.
Product Expertise
- Develop a strong knowledge of the product category from a technical, storytelling, clients and commercial point of view.
- Create/Update tools to support the launches or range: Product News, Tariff Books, adhoc catalogues or mappings.
- Work closely with the Learning & Development Manager to develop training programmes.
- Validate the UK retail prices in coordination with Merchandising/RID.
Network support
- Work closely with Merchandising, Visual Merchandising and E-commerce teams to optimise the visibility & assortments in the network, ensuring a smooth omni-channel client experience.
- Be a major point of contact on the product category for all networks: support the Ext. Partners network with Marketing initiatives, regular boutiques briefings, follow-up on selected urgent/VIP clients’ requests, etc.
- Lead or be strongly involved in the commercial activations linked to Watches: physical, digital, in all permanent network and temporary locations to achieve image and sales objectives.
- Follow up of the internal Watch community: organise/animate regular meetings with key stakeholders and across networks, support them, answer their questions, and provide them with the tools needed.
Communication & External Partners collaboration
- Work closely with the Press & PR team to promote Cartier creations and build the brand awareness such as new collections amplification, shootings product selections, endorsement.
- Support the Media & Digital team with media plans, media partnerships and digital content creation.
- Collaborate with the Events team to ensure the best client experience and lead the novelties or related products events.
- Maintain & develop further the relationship with Department Stores Marketing teams to ensure the best sales and coverage across all physical and digital touchpoints.
Watches & Wonders local management
- Coordinate the W&W for Cartier UK: introducing the latest novelties, developing adhoc documents, participating to VIP clients, Ext. Partners and Business Partners appointments.
INTERNAL COMMUNICATIONS:
- Be the point of contact and the referent for H.Q. and European teams: Marketing, Communication, Clients and Commercial teams on Watches.
- Be influential / build strong relationships with all key stakeholder operating on the Watch segments to ensure that Cartier UK gets a “fair” amount of support and allocations vs. market size and potential.
TEAM MANAGEMENT:
- 1 6-month intern co-management (shared with another Product Manager)
- + Cross department Project Leader on selected related transversal initiatives.
HOW WILL YOU EXPERIENCE SUCCESS WITH US?
- Strong previous marketing experience especially serving high-end brands or a refined understanding of luxury.
- Previous experience or strong interest in the watch market.
- Strong communication skills in English, both written and verbal; International culture would be a plus.
- Strong analytical skills and affinity with numbers.
- Organized, pragmatic, able to manage & build from scratch new projects and leading cross-functional teams.
- Pro-active behaviour, inner drive.
- Results-oriented person, “ROI culture”.
- Flexible mind-set and quickly adaptable person.
- Must be detail oriented and have a passion for thoroughness and accuracy.
- Solid knowledge of MS Excel, Word and PowerPoint.
HOW DO WE KEEP YOU SMILING?
As a significant member of the Cartier community, you are also part of a much bigger family at Richemont.
We strongly believe in internal development, mobility and offering various opportunities to enhance both your personal and professional development.
YOUR JOURNEY WITH US:
We aim to provide a valuable recruitment process, allowing you to gain exposure to some key decision makers and influencing individuals:
1st Stage – After your application has been selected, our recruitment team will reach out to you within 2 weeks to conduct an introductory call
2nd Stage – Interview with the Head of Marketing & Merchandising UK
3rd Stage – Interview with the Head of HR for Cartier UK
LEARN MORE ABOUT LIFE AT RICHEMONT BELOW:
https://www.linkedin.com/company/richemont/
https://www.youtube.com/channel/UCtcz344eqsWvggwOnq-yljg